This MOOC “Tourism Management at UNESCO World Heritage Sites”, produced by the UNESCO-UNITWIN Network “Culture, Tourism, and Development”, provides an introduction to tourism at UNESCO World Heritage Sites.
Moving from UNESCO’s principles and doctrines, the MOOC covers Communication Technologies, Economy, Management and Planning, and more... It is aimed to policy makers, site managers, students and people active in the tourism industry.
This MOOC is designed and run by an international network of prestigious universities: highly profiled researchers and professors share their knowledge with you in an accessible way on tourism at UNESCO World Heritage Sites.
The course consists of 8 chapters, released one per week. During each chapter, learners will be able to gain knowledge about different aspects of Tourism Management at UNESCO World Heritage Sites thanks to ad-hoc documents and videos produced by members of an international network of prominent universities.
Participants will also have the opportunity to assess their understanding and learning progress through quizzes, as well as through various activities, discussions, and peer-to-peer evaluated activities.
During the 8 weeks, until March 18 2018, the pedagogical team is present to answer questions and give advice to the participants. After that you can always register to the course, view its content, exchange via the forums with other participants of the MOOC, but you will no longer have support from the pedagogical team.
The course remains available with all materials for enroled students to use for about 1 year.
The MOOC is open to everyone wishing to learn more about how tourism works at UNESCO World Heritage Sites. It has, however, a special focus on professional figures such as academics, site managers, state agencies, and other professions involved in tourism.
Assessment and certification
The assessment process is based on weekly quizzes, where participants can test their knowledge, and peer-reviewed online activities in which to put the newly gained notions into practice. Learners successfully completing the course (with a score of 80% or higher) will then receive a free course completion certificate.
Certificates will be issued every two months from March to September and one last time at the end of the course on December 31, 2018.
- Week 1 : Concepts, Doctrines and Lists (I). 1972 Convention Concerning the Protection of the World Cultural and Natural Heritage
- Week 2 : Concepts, Doctrines and Lists (II). 2003 Convention for the Safeguarding of the Intangible Cultural Heritage
- Week 3 : Tourism at World Heritage Sites
- Week 4 : Tourism and Local Communities
- Week 5 : Site Conservation/Enhancement and Tourist Management
- Week 6 : Tourism Interpretation on World Heritage Sites
- Week 7 : eTourism for Heritage
- Week 8 : Tourist Economy related to Heritage