Enrollment is closed
  • End of Registration
  • Registration closed
  • Classes Start
  • jan 15 2018
  • Classes End
  • dec 31 2019
  • Estimated Effort
  • 3:00 h/week
  • Language
  • English


This MOOC “Tourism Management at UNESCO World Heritage Sites”, produced by the UNESCO-UNITWIN Network “Culture, Tourism, and Development”, provides an introduction to tourism at UNESCO World Heritage Sites.

Moving from UNESCO’s principles and doctrines, the MOOC covers Communication Technologies, Economy, Management and Planning, and more... It is aimed to policy makers, site managers, students and people active in the tourism industry.

This MOOC is designed and run by an international network of prestigious universities: highly profiled researchers and professors share their knowledge with you in an accessible way on tourism at UNESCO World Heritage Sites.


The course consists of 8 chapters, released one per week. During each chapter, learners will be able to gain knowledge about different aspects of Tourism Management at UNESCO World Heritage Sites thanks to ad-hoc documents and videos produced by members of an international network of prominent universities.

Participants will also have the opportunity to assess their understanding and learning progress through quizzes, as well as through various activities, discussions, and peer-to-peer evaluated activities.

During the 8 weeks, until March 18 2018, the pedagogical team is present to answer questions and give advice to the participants. After that you can always register to the course, view its content, exchange via the forums with other participants of the MOOC, but you will no longer have support from the pedagogical team.

The course remains available with all materials for enroled students to use for about 1 year.


The MOOC is open to everyone wishing to learn more about how tourism works at UNESCO World Heritage Sites. It has, however, a special focus on professional figures such as academics, site managers, state agencies, and other professions involved in tourism.

Pedagogical Team

Maria Gravari-Barbas

Université Paris 1 Panthéon-Sorbonne (Paris, France)
Coordinator of the MOOC

Lorenzo Cantoni

USI – Università della Svizzera italiana (Lugano, Switzerland)
Co-Coordinator of the MOOC

Silvia Aulet Serrallonga

University of Girona (Girona, Spain)

Lia Bassa

Budapest Metropolitan University (Budapest, Hungary)

Aleksandra Brezovec

University of Primorska (Koper, Slovenia)

Francesca Cominelli

Université Paris 1 Panthéon-Sorbonne (Paris, France)

Aurélie Condevaux

Université Paris 1 Panthéon-Sorbonne (Paris, France)

Alfredo Conti

Universidad Nacional de Tres de Febrero y Asociación Amigos del Museo Nacional de Bellas Artes (Buenos Aires, Argentina)

Fernanda Cravidão

University of Coimbra (Coimbra, Portugal)

Neus Crous Costa

University of Girona (Girona, Spain)

Fiorella Dallari

Alma Mater Studiorum – University of Bologna (Bologna, Italy)

Sébastien Jacquot

Université Paris 1 Panthéon-Sorbonne (Paris, France)

Ferenc Kiss

Budapest Metropolitan University (Budapest, Hungary)

Yoel Mansfeld

University of Haifa (Haifa, Israel)

Emanuele Mele

USI – Università della Svizzera italiana (Lugano, Switzerland)

Jocelyne Napoli

Université Toulouse III Paul Sabatier (Toulouse, France)

Paulo Nossa

University of Coimbra (Coimbra, Portugal)

Maria Irene Prete

University of Salento (Lecce, Italy)

Norberto Santos

University of Coimbra (Coimbra, Portugal)

Anna Trono

University of Salento (Lecce, Italy)

Maria Dolors Vidal Casellas

University of Girona (Girona, Spain)

Course Schedule

  • Week 1 : Concepts, Doctrines and Lists (I). 1972 Convention Concerning the Protection of the World Cultural and Natural Heritage
  • Week 2 : Concepts, Doctrines and Lists (II). 2003 Convention for the Safeguarding of the Intangible Cultural Heritage
  • Week 3 : Tourism at World Heritage Sites
  • Week 4 : Tourism and Local Communities
  • Week 5 : Site Conservation/Enhancement and Tourist Management
  • Week 6 : Tourism Interpretation on World Heritage Sites
  • Week 7 : eTourism for Heritage
  • Week 8 : Tourist Economy related to Heritage


The assessment process is based on weekly quizzes, where participants can test their knowledge, and peer-reviewed online activities in which to put the newly gained notions into practice. Learners successfully completing the course (with a score of 80% or higher) will then receive a free course completion certificate.
Certificates will be issued every two months from March to September and one last time at the end of the course on December 31, 2018.


UNESCO-UNITWIN Network "Culture, Tourism, Development"

The UNITWIN Programme was launched in 1992 and serves as a closely knit system of cooperation in research, documentation and training to facilitate exchanges and knowledge-sharing among universities, decision makers, non-governmental organizations, civil society and the private sector.

Other Contributors

The following students have contributed to the creation of the MOOC:

Ilaria Rosani

Master student in International Tourism at USI – Università della Svizzera italiana

Shondel Bervini Monkow

Video maker at ELearning Lab USI – Università della Svizzera italiana

Jeanie Brunet

Master student in Cultural Heritage Law at Université Paris-Saclay

Silvia De Ascaniis

PhD: senior researcher and lecturer, coordinator of the UNESCO Chair in ICT to develop and promote sustainable tourism in World Heritage Sites at USI – Università della Svizzera italiana

Kelly dos Santos Monteiro

Master student in Education Science at Université de Fribourg

With the technical support of the Paris 1 University eLearning Center (Service des Usages Numériques)

Terms Of Use

Course Content

Attribution - NonCommercial - ShareAlike

The course is offered under a CC BY-NC-SA 4.0 license.

You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.

You may not use the material for commercial purposes.

If you remix, transform, or build upon the material, you must distribute your contributions under the same license as the original.

You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.

Content produced by the Participants

By default, the same licence applies to the content created by the course takers on the FUN MOOC platform.